A group of live performance movies that includes Okay-Pop icons BTS and Seventeen will begin to turn into obtainable worldwide on Asian-themed streaming platform Rakuten Viki from subsequent week.
An settlement between company agency Hybe Corp. and Rakuten Viki supplies a slate of 9 live performance movies, selection exhibits, documentaries from July 5, kicking off with “BTS Converse Your self in Seoul Last.”
Whereas the content material offers aren’t unique, the deal is the primary time that Rakuten Viki is partnering with Hybe to convey its Okay-Pop content material to the platform. Rakuten Viki additionally claims to be the most important streaming vacation spot for Asian content material globally, with 90 million customers and that probably places Hybe’s content material in entrance of bigger pockets of fandom that smaller, interest-focused streamers or the big normal curiosity streamers. Rakuten Viki operates a hybrid enterprise mannequin with ad-supported free viewing (AVOD) and premium (SVOD) tiers.
BTS live performance movies, specifically, are a scorching sector. In July 2022, the Walt Disney Corp signed with Hybe for a slate of 5 merchandise, together with live performance movies and a BTS journey present. In Could, Korean three way partnership firm wA introduced a slate cope with Hybe for BTS and Seventeen exhibits for play on its U.S.-based streamer KOCOWA+.
“It’s clear that the recognition of Okay-pop will proceed to develop, so we’re thrilled to launch these choices on Rakuten Viki from two of the most well liked Okay-pop bands on the planet, BTS and Seventeen. There’s a vital urge for food amongst each Okay-pop followers and followers of Asian leisure to stream this style of content material,” stated Hong Jaehee, SVP of content material at Rakuten Viki.
Live performance movies “BTS Love Your self in New York” and “BTS Break the Silence: The Film” will add to Rakuten Viki from July 8. Sequence “Nana Tour With Seventeen” uploads on July 22 and “Within the Soop Seventeen 2” on Aug. 2. Movie, “Seventeen Ode to You in Seoul uploads from Aug. 9. Sequence, “BTS Break the silence: Docu Sequence” uploads Aug. 16, whereas “BTS Convey the Soul: Docu Sequence” uploads Aug. 23.
A part of the Japanese e-commerce and web providers group Rakuten, Rakuten Viki has greater than 89 million registered customers, operates the leisure information group, Soompi and invests in unique content material by way of its Viki Originals unit.